PAX East is a veritable wonderland for gaming fanatics that also gives local independent developers a chance to showcase their video games alongside industry giants.
The three-day extravaganza pulled into the Boston Convention and Exhibition Center yesterday, and some 70,000 enthusiasts, many dressed as their favorite characters, are expected to attend the only event on the East Coast that caters to the $67 billion game industry.
"This is huge for us," said Chris Venne, lead artist for Decoy Games, a three-person company in Boston.
Decoy planned to launch its Kickstarter campaign for "Swimsanity" last night to coincide with the exposure that comes from having a booth at PAX East.
"If we're going to get any kind of buzz, it's going to come from meeting face to face and getting people's hands on the game," Venne said.
Decoy is counting on the publicity to boost its crowdfunding and allow Venne and his colleagues to commit to Swimsanity full-time.
"We've worked on this part time every night for the past year and a half," he said.
Tim Loew, executive director of the Massachusetts Digital Games Institute, which promotes game development in the state, said PAX East can be the big break for many small companies. The Indie Mega Booth is where small- to mid-sized independent developers gather to show off their games.
"This is really their only chance at this scale to get this experience," Loew said. "This gives developers an opportunity to take advantage of getting their game in front of everyone."
Giant Spacekat is back at PAX East showing off "Revolution 60," but it's been tweaked to reflect last year's feedback and suggestions from gamers.
"Making a personal connection with the players is very important," said Brianna Wu, head of development at Giant Spacekat. The game is "a lot better than last year."
Other companies are debuting games that they're still developing.
Dejobaan Games is showing off "Elegy for a Dead World," which involves writing a story based on apocalyptic scenery. It had only been played by a dozen people before PAX, and the company hopes more players and opinions will give it guidance.
"You don't have to ask people if they've enjoyed a game if they've spent an hour on it," said Rohit Shenoy, director of business development for Dejobaan.
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